Brand Strategy
As people around the world were pouring out their Russian vodka in symbolic displays of solidarity with Ukraine, companies with more money and weight to throw around began condemning the invasion by excluding Russia from business dealings. That meant closing up stores, halting shipments, and even refusing to air Russia's state-run media. Here are some of the biggest corporations to cut business ties with Russia over the invasion of Ukraine, including the manufacturer of a beloved, blocky toy.
Related: Boycotts, Bans, and More: Russia Squeezed From World Stage